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About US
Advancing Reproductive Health. Promoting Dignity. Transforming Lives.
Founded in 2016 by award-winning reproductive health advocate, author, and communications specialist Shelly-Ann Weeks, HerFlow Foundation is a Jamaican non-profit organization advancing reproductive health through education, advocacy, research, and strategic partnerships.
Our mission is to ensure that every person—particularly women and girls—has the knowledge, resources, and support to make informed decisions about their reproductive health and to live with dignity at every stage of life.
While our flagship mission remains to End Period Poverty in Jamaica, our work has grown into a comprehensive reproductive health movement supporting individuals from puberty through menopause. We believe reproductive health is fundamental to education, productivity, economic development, and quality of life.
Through school programmes, workplace initiatives, community outreach, public education campaigns, research, policy advocacy, and strategic partnerships, HerFlow is helping to build a Jamaica where reproductive health is understood, prioritized, and accessible to all.
Brands we have partnered with
The Dignity Standard
Every person deserves to manage their reproductive health with dignity.
Whether we are educating a Grade 4 student about her first period, supporting a woman living with fibroids, training employers to create menstrual-friendly workplaces, equipping caregivers to raise period-confident children, or influencing national policy, we believe dignity must remain at the centre of every conversation, every programme, and every decision.
Because reproductive health is more than a health issue. It is an education issue. An economic issue. A workplace issue. A human rights issue.
And ultimately, a dignity issue.
Core Objectives
Transforming Reproductive Health One Flow at a Time
Championing Health, Confidence, and Dignified Periods
We champion menstrual equity and reproductive health by influencing policies, systems, partnerships, and public awareness that advance dignity and inclusion.
We deliver evidence-based reproductive health education that empowers individuals to make informed decisions from puberty through menopause.
We safeguard the dignity, health, and wellbeing of women and girls by ensuring access to essential reproductive health resources and dignified support, particularly during humanitarian crises and emergencies.